Sports Owns the Decade
Mattia Astori@mattia
+1.2%
since Oct 6
The idea
I believe live sports and live entertainment are the content people won't skip, and over the next decade the money compounds across every layer of that business. So this basket owns the whole flow rather than betting on one piece, weighted toward scarce team assets and media rights as the spine, with betting platforms and fan gear as the growth kickers. It's built broad and steady for a decade-long hold, with a modest cash reserve set aside to add if things get cheap.
What it owns
- Pro teams and leagues are scarce assets that keep selling for more every time one changes hands. · Madison Square Garden SportsIt owns the Knicks and Rangers, scarce assets in major markets that appreciate as sports viewership and team valuations climb., TKO Group HoldingsIt owns UFC and WWE outright, so every media rights deal flows directly to it as broadcasters and streamers pay more per cycle., Liberty Media Formula OneIt owns Formula One outright, compounding returns as global viewership grows and race rights and media fees climb each cycle., Atlanta Braves HoldingsIt is one of the few ways to own a major US team directly, a scarce asset that benefits as MLB team valuations and local media money rise., Manchester UnitedIt brings a global football fanbase of hundreds of millions into the take, benefiting as top-club valuations and Premier League rights fees climb.28%
- Live sports is the one asset streamers and networks will keep paying more for, and every rights renewal resets higher. · NetflixIt is now paying for live sports events, betting that live content drives subscriptions and ad dollars across the streaming platform., Walt DisneyIts ESPN business sits on the receiving end of rising sports media rights fees as live sports anchors the media division., Fox CorporationIt built its business around live sports broadcasts that audiences won't skip, commanding premium advertising rates as linear TV shrinks., ComcastIt holds NBA broadcast rights and streams games on Peacock, leveraging live sports to drive subscribers and stabilize its media business.24%
- Legal sports betting continues spreading state by state, and every bet placed pays the platforms and data feeds. · Flutter EntertainmentIt owns FanDuel, the largest US sportsbook, positioned to capture growth as more states legalize betting and handle expands., DraftKingsIt is the other major US sportsbook, growing as legal betting spreads and turning that volume into sustainable profit over time., Genius SportsIt sells official league data that both sportsbooks and broadcasters need, collecting fees as betting volume and leagues' data deals expand., Sportradar GroupIt provides odds and data to sportsbooks globally, thriving as legal betting spreads and its exclusive league data stays locked in.18%
- Concerts and games keep selling out, and the companies that own the rooms and the tickets collect revenue either way. · Live Nation EntertainmentIt controls concerts, venues, and ticketing, collecting revenue from live entertainment as long as tour demand stays strong., Sphere EntertainmentIt operates a venue designed as a destination itself, betting that immersive live entertainment stays central to how people gather., Madison Square Garden EntertainmentIt owns Madison Square Garden, an irreplaceable venue that generates revenue from sports, concerts, and events regardless of what fills the floor.15%
- More relevance in sports means more jerseys, shoes and gear sold, the consumer spending that follows the eyeballs. · NikeIt converts sports fandom into sneaker and apparel sales, benefiting as athletes and teams gain importance in popular culture., Dick's Sporting GoodsIt is the retail point where sports fandom converts into gear spending, benefiting as fan participation and apparel sales grow.8%
- Cash7%